Half of good freelance work is helping a client articulate the brief. A process for turning a vague request into a defined project.
Amar Saleem
A win theme is the through-line that makes a bid feel inevitable rather than adequate. How to find yours and thread it through every section.
A project isn’t done when the site goes live. A checklist of what a proper handover includes — and what a rushed one quietly omits.
Screenshots date fast, clutter easily, and are often the wrong tool. When to use them, how to keep them maintainable, and what to use instead.
A good mockup lets a client see the finished thing before committing to build it. What makes a mockup convincing rather than just decorative.
The experience section is where bids go to become unreadable. How to choose what to include — and trust that less is more persuasive.
Site owners blame hosting first. Usually the real culprits are elsewhere — and most of them are fixable without spending a penny more.
Undocumented software accrues debt exactly like uncommented code. Why the bill always comes due — usually at the worst possible moment.
Specializing deeply has costs and compounding returns. A reflection on what domain experience actually changes about how you work.
